Thursday, March 12, 2009

A Global Organization

Did I mention that Troon, which is the brand that owns Ocotillo Golf Resort takes care of their employees extremely well? Well, they do. Once I complete my internship at Troon, I will be able to work at ANY resort that is managed by Troon--Scottsdale in Arizona, the headquarters in Australia, Dubai, and many more.

Psycological travel motivations for consumers include "getting away". For example, why else do people come to Arizona, especially in regards to snow birds? For the warm weather of course. March is the high season to golf and Arizona has the perfect winter weather for it; however, at $175 per round of golf...It is considered a luxury. Thus, the market for Troon include the middle to upper class.

1 comment:

  1. Whoa! So if you decide to stay with Troon, what amazing opportunity/location do you think you'll choose?

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